You may be all set to boost your brand awareness on various social media platforms like Facebook, Twitter etc. for your business, but before you do that – have you ensured your business website itself is ready to take the plunge ?
Carry out this social media readiness check for your website now –
– Can others find you / follow you ?
Are your website visitors able to connect with you on your social media accounts easily ? Have you provided your Facebook , Twitter , Google Plus and other account links on your homepage / on every page (say in the header or footer ) ?
– Encourage Sharing
Are your website visitors able to share interesting articles on your website easily using a single-click ? Or do they have to manually copy the topic and URL of your articles to share it on social media networks ?
When you publish something new on your website , does it get posted automatically to all your social media accounts and shared with your users ?
– Integrated Sign-ups
If you allow users to sign up on your website , do you allow them to sign up using their Facebook / Twitter accounts ?